Apple's New "Time Machine" Ad
Jan 14, 2008 at 11:00AM
Doug in Advertising, Computers, Video

I always enjoy Apple’s “Get a Mac” advertising campaign and look forward to each new release. Today Apple posted their newest installment touting Leopard’s “Time Machine”, its automatic back-up and file retrieval system that can easily locate and retrieve even long ago deleted files.

The ad features the “Mac” and “PC” guys (Justin Long and John Hodgman) explaining, in simple but entertaining ways, how it works. You can watch the ad below or in various sizes/resolutions on Apple’s site.

And here’s one they used for the 2007 WWDC to introduce Apple’s Phil Schiller. You have to admit, these guys have a great sense of humor!

Article originally appeared on inessential musings (http://www.inessentialmusings.com/).
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