I’m one of those people that hates to read instructions. I’d much rather either figure it out myself or, better yet, watch it being done before tackling it myself. So this new service seems right up my alley…
A New York City startup called Howcast launched yesterday and wants to be the “YouTube of instructional videos.” In fact, the three founders—Jason Liebman, Daniel Blackman and Sanjay Raman—are ex-Google employees who worked on Google Video and YouTube before leaving eight months ago. They’re apparently going for a little more polished look than YouTube, trying to bring some production values to the world of Web video.
The site provides professionally produced instructional videos on everything from “How to Groom Your Cat” (see below) to “How to Hang a Picture” and “How to Paint a Room”. There’s a familiar formula for each one: The Howcast graphic, an intro explaining what you’ll need for the task at a hand, and step-by-step instructions explained in a voiceover. The site’s video player lets you jump to different chapters, or steps, zoom in for a better look, and provides the transcript as well. Viewers can add comments in the form of tips, warnings and facts to each video. And the Flash-based site lets you browse the video directory on the left hand side while you are watching a video without interrupting it or going to another page. More…
Although a few similar sites already exist, I’m looking forward to trying some of these as Howcast’s library broadens. Lord knows there are a lot of things I need to learn how to do!